How to Sell Your Home During the Holidays

David J. Caracausa, Realtor and Trusted Real Estate Consultant of Coldwell Banker, Shares Insights on Selling Your Home during the Holidays! Well, do you think selling your home can be challenging during the year-end holiday season? Because, why? You think: Buyers are stressed out with gifts to buy and relatives to entertain; there is a desire to stay indoors during blistery cold days; the number of people house hunting is greatly reduced. However, it can still be a good time to sell your home!David J. Caracausa wants to share with you his professional views and insights on the real estate marketplace and the factors to consider in making an informed decision of placing your home on the market! He invites you to contact him directly to discuss the matter and to confirm what may be the best approach in your specific situation.Caracausa says, “This is a personal and investment decision, so you should consider soliciting professional guidance to navigate the process and maximize the results in your best interest.”Certain market conditions are a big part of decision making! Included are: Current inventory on the marketplace and price point; activity in your marketplace; an employment demand in your marketplace; relocations within your marketplace; interest rates are a strong motivator both for the buyer to buy but also for the seller's repurchase in taking advantage of low rates rather than waiting and being faced with a higher interest rate mortgage market.These considerations can be local to an individual marketplace and should be strongly considered in making a decision. The assistance and guidance of a reliable, seasoned real estate professional like myself, who has the pulse of the marketplace and can provide you that insight in making an informed decision, is vital.Other strong considerations in making your decision are your personal motivation, timing and reason for selling. Once that information and analysis has been considered in part of the decision making, there are certainly some strong positives in offering your home on the marketplace during the holidays:• Buyers that are still home shopping during this time of year tend to be more serious as they obviously have a good reason to be looking for a new home• Buyers on a deadline include people relocating for a job, investors on a tax deadline, college students and staff and military personnel• With fewer homes on the market during the winter months, competition is also less fierce to target these buyers• Showings are fewer and less intrusive, but more likely to be fruitful with motivated and qualified buyers• Many people have vacation time around the holidays allowing more time to look for a home, and they are more relaxed thus more comfortable in making a buying decision• The internet has added a significant off-season dimension to real estate sales, and we have many winter visitors looking during the winter season• Buyers are more emotional during the holidays and again, often more relaxed, and it is easier to achieve the warmth and good feeling when viewing a home which is a big part of a buying decision - “Does it feel right for me?”Some tips to consider: Decorate for the season, but don’t go overboard. Decorating for the holidays can make a home look its best but can also add distraction and clutter to a home. Be careful not to have too many or too large of decorations and keep items neutral to fall or winter rather than religion.Hire a reliable real estate agent. Ask friends and family if they can recommend an agent that will go above and beyond to get your home sold. This will ease stress and give you more time to enjoy the season.Price to sell. No matter what time of year, a home that is priced too high will not bring buyers and will not sell. Rather than gradually making small price reductions, many real estate agents advise sellers to price their home competitively when putting it on the market.Make curb appeal a top priority. When autumn rolls around and the trees start to lose their leaves, maintaining the exterior of your home becomes even more important. Bare trees create more exposure to the home, and, therefore, expose any flaws.Take the time to touch up paint, clean gutters and tidy up the yard. Keep safety in mind for those coming to view your home, and make sure stairs and walkways are free of snow, ice and leaves.Take top-notch real estate photos. When the weather outside is ridged, homebuyers are more likely to browse listings on the internet. Make a good first impression by offering plenty of flattering and high quality photos of your home. If possible, have a summer or spring photo of your home available so buyers can see how it looks year-round.Give house hunters a place to escape from the cold. Make your home feel cozy and inviting during showings by keeping a comfortable temperature inside, playing soft classical music and offering homemade holiday treats. When you encourage buyers to spend more time in your home, you also give them more time to admire its best features.David J. Caracausa, Realtor and Trusted Real Estate Consultant with Coldwell Banker, provides “Professional and Expert Advice and Service that You Can Count On!” If you are thinking of buying, selling, or just need advice in a real estate decision, contact David J. Caracausa, who can be reached at 215-699-2600 or by email at The post How to Sell Your Home During the Holidays originally appeared on The Premier Properties Real Estate Blog. Property Listings
The post How to Sell Your Home During the Holidays originally appeared on David Caracausa's ActiveRain Blog


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